Tottenham set for payday as £52m Daniel Levy ‘masterclass’ confirmed

2019’s Hotspur Stadium is currently valued at £228 million.

Even while ardent Tottenham supporters would prefer to see more of that money go into Ange Postecoglou’s playing budget, Levy is not going to alter course very soon.

Levy is a member of the ENIC ownership group, but the other five members of the so-called “Big Six” are far wealthier than him and many other Premier League owners.

Thus, the 62-year-old Spurs chairman is adamant that the team adopt an independent business strategy. In essence, they have to earn every penny they spend.

Spurs’ yearly squad cost, which is calculated as total wages plus amortisation, increased from £226 million in 2019 to £360 million in the most recent fiscal year, demonstrating the stadium’s revolutionary impact in this area.

And the most recent changes at the elite 62,850-seat stadium demonstrate why the location is still a money-printing machine.

The Harringay Council granted Spurs permission to hold twice as many non-football events at the Tottenham Hotspur Stadium annually earlier this summer.

After expenses, Beyonce’s latest run of stadium performances is thought to have brought in £5 million for Spurs, who are now permitted to hold 30 separate events a year.

Spurs have turned the stadium into the most sought-after location to rent for athletic events in the city, in addition to concerts.

Particularly profitable ventures have been the NFL London Games, heavyweight boxing, and a 15-year agreement for an F1 karting experience.

Additionally, the Tottenham Hotspur Stadium was confirmed as one of the ten venues for the 2028 United Kingdom and Ireland European Championship in October of last year.

The most recent official statistics from UEFA demonstrates how Spurs will profit monetarily from the Euros in addition to a small hosting fee.

The governing body of European football released a report from data collection company Nielsen that reveals host venues for the 2024 Euros in Germany made £52 million from matchday food and drink sales alone.

Spurs’ financial power at the world’s largest continental sports event will be substantially increased, since they can produce around £1 million on an ordinary Premier League matchday.

Kieran Maguire, a specialist in football finance at Liverpool University, exclusively told

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